Programmatic advertising

Programmatic recruitment advertising in Sweden

Programmatic recruitment advertising in Sweden reaches candidates who are not actively looking for a job, where they read news and trade media. We target by profession, location and context and optimise towards applications.

How we do it

Passive candidates

The best candidates are often not on job sites. We reach them on Swedish news and trade media.

The right location and role

Ads are limited to commuting distance and contexts that fit the role.

Applications as the goal

Optimisation towards started and submitted applications, with reporting per position.

Example placements

Impressions over two weeks in our buying network. Click for formats and reach per channel.

What you get

  • Access to over 95% of all programmatic inventory
  • Advanced audience targeting and retargeting
  • Brand-safe environments and fraud protection
  • Live optimisation towards conversion or reach

Price depends on budget, period, audience and formats. After the strategy meeting you get a proposal with channels, estimated reach and how results are measured against your business KPI.

How it works

  1. 1Strategy meeting, 30 minutes
  2. 2Commercial hypothesis within 10 days
  3. 3Launch and testing
  4. 4Real-time follow-up against your KPI

FAQ

Can we advertise several positions at once?

Yes. Each position can have its own audience and its own reporting within the same campaign.

How quickly can ads go live?

It depends on material and tracking. We plan the timeline in the strategy meeting.

Can we build our employer brand at the same time?

Yes. Video and out-of-home can build awareness, while programmatic drives applications.

Book a 30-minute strategy meeting