Programmatic advertising for gyms in Sweden
Programmatic advertising for gyms in Sweden reaches people nearby while they read about training and health. We buy on Swedish health and diet sites and optimise towards trial sessions and new memberships.
How we do it
Health in context
Placements on Swedish health and diet sites where readers already think about training.
Only near the gym
Impressions are limited to the catchment area of each location.
Memberships as the goal
Optimisation towards booked trial sessions and new memberships, with reporting per location.
Example placements
Impressions over two weeks in our buying network. Click for formats and reach per channel.
What you get
- Access to over 95% of all programmatic inventory
- Advanced audience targeting and retargeting
- Brand-safe environments and fraud protection
- Live optimisation towards conversion or reach
Price depends on budget, period, audience and formats. After the strategy meeting you get a proposal with channels, estimated reach and how results are measured against your business KPI.
How it works
- 1Strategy meeting, 30 minutes
- 2Commercial hypothesis within 10 days
- 3Launch and testing
- 4Real-time follow-up against your KPI
FAQ
Does it work for a chain with many gyms?
Yes. Each location gets its area and its reporting, with a combined report for the chain.
When should we advertise?
Usually at New Year and after the summer, but we plan around your numbers.
Can you reach people who stopped training?
We can re-engage previous visitors to your site with offers that suit them.