Programmatic advertising

Programmatic B2B advertising in Sweden

Programmatic B2B advertising in Sweden reaches decision makers while they read business and industry news. We buy on Swedish business media and optimise towards leads and meetings, not cheap clicks.

How we do it

Business media

Placements on Swedish business, tech and marketing media where decision makers read.

Accounts and roles

We target by context, industry and your own customer data to reach the right companies and roles.

Pipeline as the goal

Optimisation towards enquiries, booked meetings and leads your sales team actually wants.

What you get

  • Access to over 95% of all programmatic inventory
  • Advanced audience targeting and retargeting
  • Brand-safe environments and fraud protection
  • Live optimisation towards conversion or reach

Price depends on budget, period, audience and formats. After the strategy meeting you get a proposal with channels, estimated reach and how results are measured against your business KPI.

How it works

  1. 1Strategy meeting, 30 minutes
  2. 2Commercial hypothesis within 10 days
  3. 3Launch and testing
  4. 4Real-time follow-up against your KPI

FAQ

Does programmatic work for long sales cycles?

Yes. We build awareness among the right accounts over time and track leads all the way to a meeting.

Can we use our customer list?

Yes, first-party data can be used to reach similar companies and exclude existing customers.

How are results reported?

In real time against the KPI we agree on, such as meetings or qualified leads.

Book a 30-minute strategy meeting