Programmatic advertising

How much does programmatic advertising cost in Sweden?

What programmatic advertising costs in Sweden depends on budget, audience, formats and which channels are bought. You control the budget, and the price per impression follows demand for the audience you want to reach.

How we do it

Audience and channel

Narrow audiences and premium sites cost more per impression than broad audiences at large volumes.

Formats

Video and large formats cost more per impression than standard display, but often earn more attention.

Agency fee

We are independent of the media houses and report our buying margin openly, so you see what is media and what is fee.

What you get

  • Access to over 95% of all programmatic inventory
  • Advanced audience targeting and retargeting
  • Brand-safe environments and fraud protection
  • Live optimisation towards conversion or reach

How it works

  1. 1Strategy meeting, 30 minutes
  2. 2Commercial hypothesis within 10 days
  3. 3Launch and testing
  4. 4Real-time follow-up against your KPI

FAQ

Is there a minimum budget?

The budget needs to be large enough to measure against your KPI. We suggest a level in the strategy meeting based on goals and audience.

Do we pay per click or per impression?

Programmatic media is usually bought per thousand impressions, but we steer and report against your business KPI.

How do we get a price?

Book a strategy meeting. You get a proposal with channels, estimated reach and budget.

Book a 30-minute strategy meeting