Out-of-home advertising for car dealers in Sweden
Out-of-home advertising for car dealers in Sweden reaches car buyers where they drive and move, close to your dealership. We pick screens and billboards by location and traffic, and measure the effect on brand searches and showroom visits.
How we do it
Local around the dealership
We have local networks in all 290 Swedish municipalities, from billboards on approach roads to digital screens at petrol stations.
Campaigns that move fast
Digital out-of-home goes live in 24–48 hours, so you can push a model or a campaign weekend at short notice.
Measure the visits
We track brand searches and dealership visits via mobile IDs, so out-of-home gets its own impact report.
Example placements
Impressions over two weeks in our buying network. Click for formats and reach per channel.
What you get
- Access to Sweden's entire DOOH and OOH network
- Real-time geo and dayparting targeting
- Creative adaptation per location and time of day
- Measurement of reach, frequency and contacts
Price depends on the number of screens or billboards, location, period and whether the campaign is digital or printed. Digital out-of-home can go live in 24–48 hours; classic needs 2–3 weeks for print and installation.
How it works
- 1Strategy meeting, 30 minutes
- 2Commercial hypothesis within 10 days
- 3Launch and testing
- 4Real-time follow-up against your KPI
FAQ
Can we advertise only in our own municipality?
Yes. We plan locations around where your customers live and drive, often in your municipality and along the roads there.
Digital or printed?
Digital gives short lead times and several messages in the same place. Printed billboards suit longer periods in fixed locations.
Can we combine it with ads on car sites?
Yes. Programmatic on Swedish motoring sites reaches the same audience while they compare cars, and we follow up both against the same goal.